MTK organised a Webinar on Nature Credits Markets – Finnish Concept Already in Use on 11^th of May 2026

 

In the webinar we presented a fully operational Finnish nature credit market concept www.luontoarvot.fi/en . We demonstrated how biodiversity is measured, verified, and marketed in practice in Finland. We explained the service and intermediary model enabling forest owner participation. 

 

Find the presentations and a summary of the Q&A attached.

 

Find the Link to the Record of the Webinar (duration 50 minutes) here: The Record

 

FYI The program of the webinar:

11:00–11:05 Opening Jyrki Wallin, Secretary General, MTK (Central Union of Agricultural Producers and Forest Owners, Finland)

11:05–11:20 Nature Credits Marketplace (Luontoarvot.fi) in Practice - Dr Heli Siitari, Environmental Specialist and Field Manager, MTK

11:20–11:40 Response-based Calculation of Nature Values – The Finnish Model - Heini Kujala, Professor, University of Helsinki

11:40–11:50 Buyer Perspective: Why and How Companies Purchase Nature Credits Nina Elomaa, Chief Sustainability Officer, S Group

11:50–12:05 Service Models: Forest Management Associations as Market Intermediaries – Marko Mäki-Hakola, Forest Director, MTK

12:05–12:10 Policy Comment: Public Policy View on Nature Credit Markets – Emma Terämä, Director, Biodiversity and Nature Value Finance, Ministry of the Environment, Finland

12:10–12:30 Q&A and Discussion 

Moderated by Hanna Leiponen-Syyrakki, MTK

 

Download presentations and Q&A summary (PDF)

 

Thank you for all who were able to participate.

 

Contact for more information: